Archive for the ‘Events’ Category


Build Your Own Ikuma Diamond: From rough to polished!

May 5, 2010
Rough Ikuma Diamonds

Rough Ikuma Diamonds from Canada's Victor Mine

This week we will be presenting a unique bespoke opportunity: the chance to select a rough diamond and decide exactly how it will be cut. Never before have customers been able to participate in the life of their diamond from its rough stage to finished piece.

A diamond takes shape

Friday and Saturday (May 7th and 8th) in our Alderwood store in Seattle, we will have a large selection of rough (uncut, unpolished) diamonds for customers to view. A customer will be able to purchase a rough diamond and decide how it will be cut and polished (shape, size, number of finished stones from a piece of rough) and can select or design a piece of jewelry for the make-to-measure diamond to live in.

The diamonds each originated in the Victor Mine in Northern Ontario, Canada. Aided by the latest in 3D modeling technology, we will present a number of different options for cutting each rough stone.

Polishing the diamond

A customer might choose a single Ideal cut diamond, princess cut, or other popular shape. She might also choose to fashion two matching finished stones from a single piece of rough–perhaps for a perfectly matched pair of earrings. Alternatively, the rough stone could be cut into two diamonds, one larger and one smaller. In this way, a couple could each wear a diamond from the same piece of rough. There is a wonderful symbolism for each partner to wear pieces that have been together for millions of years.

Choosing where to cut the diamond

For more information, please call Regina Aiello in our Alderwood Mall store, (425) 771-7227.


Community Involvement: Breast Cancer Angels

November 6, 2009

Pink Sapphire Ribbon Pin

Benita Jensen of our store at the Glendale Galleria in the Los Angeles area has been active with an organization called Breast Cancer Angels after losing 2 aunts to the disease.

The organization was founded in 2000 to provide financial assistance to women (and men) in treatment for breast cancer. They provide help with food costs, housing, and provide clothing and Christmas gifts to families in need. In 2008, Breast Cancer Angels purchased a 5 bedroom home in Orange County where women can live rent free while they are in treatment in an effort to keep women from being homeless and alone while they fight their breast cancer battle.

We are pleased to support Benita and the Breast Cancer Angels by donating a 14K gold and pink sapphire breast cancer ribbon pin to their Holiday Luncheon on Sunday, November 15th. The pin will be raffled off with all the proceeds going directly to women in treatment.

Thank you Benita for your work on this important cause!


Celebrate Italia!

October 9, 2009


We are excited to celebrate the jewelry producing regions of Italy in conjunction with the Italian Trade Commission! We are featuring Italian gold jewelry in magazines and on the radio and will continue to showcase it during the coming holiday season on television.

This stems from a trip that Laura Barringer, our Color and Gold Buyer, and Peter Luplow, Vice President of Merchandise, participated in this past May which was documented in a KING-TV Evening Magazine segment.

Next week we are hosting parties in our Alderwood, Bellevue Square, and Southcenter locations. The Italian Trade Commissioner will be at the Bellevue Square party and various members of the Commission will be flying in to attend the Alderwood and Southcenter parties. 


Alderwood Mall–Wednesday, October 14 5:30-8:30pm

Bellevue Square–Thursday, October 15 5:30-8:30pm

Southcenter–Friday, October 16 5:30pm-8:30pm

We will have authentic Italian music, regional wines and fantastic Italian hors d’oeuvres. Hope to see you there!